B-School Events

February 08, 2018 @ 02:31 PM

desktop image
mobile image

February 08, 2018 @ 02:31 PM

IMT Ghaziabad Launches India's First CMTOnet with Industry and Alumni

 IMT Ghaziabad

IMT Ghaziabad (IMTG), India’s premier management school with a distinct focus on grooming Leadership through Innovation, Execution and Social Responsibility, launches India’s first CMTOnet with industry and alumni on February 7, 2018. The CMTOnet was unveiled at a conclave organised by the Digital Marketing and Consumer Insights (DMCI) Committee of the institute. With an objective to provide a platform for deliberating on contemporary marketing challenges and draw a charter of future roadmap for sales and marketing professionals to stay relevant, the Conclave on the topic “Marketing in the Age of Experience”, witnessed amalgamation of senior industry leaders representing corporates like TCS, Genpact, Reckitt Benkiser, Gazelle, JLL, Tata Motor, RCOM, PayTM, HCL, Panasonic, etc.

Unveiled at the Conclave, the CMTOnet is a platform for academia and industry to collaborate in technology marketing domain.  IMT Ghaziabad is collaborating with the top marketing minds in the industry who are excelling in applying technology to marketing practices. Speaking on the occasion, Dr. Atish Chattopadhyay said, “IMT Ghaziabad has invested in building world-class facilities like Real Time Contextual Marketing Lab, Media Lab, Analytics Lab and put together a team of highly experienced faculty to advance the practice of digital marketing, analytics and customer insights mining. We want to take this practice beyond the classroom walls for India Inc. and marketing professionals to stay competitive. This CMTOnet aims to facilitate the exchange of knowledge and best practices among the academia and industry fraternity and build thought leadership assets to promote the practice in the country.”

Prof Asit K Barma, Chair- Digital Marketing and Consumer Insights Area said, “With increasing use of AI and analytics, the marketing warfare has assumed a different hue in today’s platform era. Chief Marketing Officers are evolving into the role of Chief Marketing Technology Officers! IMT is collaborating with the top marketing minds in the industry with many of them being our alumni excelling in applying technology to marketing practices. DMCI conclave will be an annual flagship event of IMT Ghaziabad. IMTG will continue to build consensus through sharing its points of views from time to time on contemporary issues in DMCI space. These points of views will be shared in the form of lectures, presentations, case studies, published research papers.”


The speakers at the Conclave included Mr. Pankaj Renjhen, Managing Director-Retail Services, JLL India; Mr. Rohit Tiku, Sr. Vice President & Business Head- North, TATA Motors Finance Ltd.; Mr. Kirit Goyal, Director, Gazelle; Ms. Bhavana Mittal, Regional Head (Digital & Communications),Reckitt Benkiser, South Asia; Mr. Vikram Kher, Category Head - Amazon India (Consumer Electronics - Camera, Wearable, Storage Devices, Printers & Office Products; Ms. Neha Anand, Global Head- Digital, Content & Thought Leadership, Marketing and Managing Editor, Straight Talk & StraightTalkOnline.com; Mr. Sharad Bhargava, Leader - Digital Strategy and Next Gen Experience Solutions, Tata Consultancy Services; Mr. Sundip Gorai, Vice President & Head of Business - Data Sciences, Artificial Intelligence (AI), Analytics, EIM (BIDW+Big Data) & Author, GENPACT; Mr. Devesh Singhal, Associate Director, Panasonic India Pvt. Ltd.; and, Mr. Sujai Srivastava, RCOM.

Stay informed, Stay ahead and stay inspired with MBA Rendezvous  

Crucial Dates, You Should not Miss

Manav Rachna International Institute
of Research

Admissions Open for all MBA programme at Manav Rachna International Institute of
Research and Studies.
CII School of Logistics Amity University, Delhi and Mumbai
Admissions Open at CII School of Logistics Delhi and Mumbai campus, Apply Now!
GITAM School of International Business, Visakhapatnam
Admissions open for MBA programmes at GITAM. Application Deadline is February 20, 2018
Application Last Date for Online Submission - February 25, 2018
FORE School of Management
Apply for PGDM & PGDM-IB Programmes. Admissions Open for 2018 Apply Now!
MDI Murshidabad
Applications for PGPM 2018-20 at MDI Murshidabad are open
Institute of Public Enterprise, Hyderabad
Last Date to Apply for IPE, Hyderabad is 17 February, 2018
IMI New Delhi
Admissions Open for Executive PGDM at IMI, New Delhi. Application closes on March 1, 2018.
TAPMI, Manipal
Last date extended to 11 February, 2018. Apply Now.
Application for PGDM 2018-20 at SDMIMD is open till February 28, 2018
Birla Global University
Admission 2018 Open for MBA at Birla Global University
KIIT School of Management
Admissions Open for MBA at KIIT School of Management through CAT/ MAT/ GMAT/ ATMA/ CMAT/ XAT