Loader

B-School Events

April 04, 2017 @ 01:15 PM

desktop image
mobile image

April 04, 2017 @ 01:15 PM

Dr. Philip Kitchen, the renowned Marketing Guru

Dr. Philip Kitchen

MARKETING GURU PHILIP KITCHEN EDUCATES MICA STUDENTS

Dr. Philip Kitchen, the renowned Marketing Guru, voted as one of ‘The Top 50 Gurus Who Influenced the Future of Marketing’, and the brain behind the concept of Integrated Marketing Communications (IMC), is on a week-long visit to MICA from 4 – 10 November 2016.

In this period, Dr. Kitchen will engage in interactive learning sessions with students, researchers and faculty at MICA, and continue his ongoing global marketing research collaboration with MICA faculty.

In this visit, his speaking engagements will focus on the changing perspectives and dynamics of the Integrated Marketing Communications (IMC) amid the changing realities and with the emergence of digital and other newer forms of media.

Sharing her views on this event, Dr. Preeti Shroff (Dean,MICA) said, “MICA is honored to host Prof. Kitchen and will benefit a great deal from his knowledge sharing and interactions with MICA faculty and students. Prof. Kitchen’s vast knowledge and experience as a senior global professional in Integrated Marketing Communication teaching and research as well as in academic administration in the UK, Canada, USA and France will be valuable and inspire all at MICA. His visit is a step further in MICA’s internationalization strategy and partnerships.”

Register here to get Latest B School News On  & 

 
 
 

Stay informed, Stay ahead and stay inspired with MBA Rendezvous

Crucial Dates, You Should not Miss

Manav Rachna International Institute
of Research

Admissions Open for all MBA programme at Manav Rachna International Institute of
Research and Studies.
CII School of Logistics Amity University, Delhi and Mumbai
Admissions Open at CII School of Logistics Delhi and Mumbai campus, Apply Now!
GITAM School of International Business, Visakhapatnam
Admissions open for MBA programmes at GITAM. Application Deadline is February 20, 2018
XIME
Application Last Date for Online Submission - February 25, 2018
FORE School of Management
Apply for PGDM & PGDM-IB Programmes. Admissions Open for 2018 Apply Now!
MDI Murshidabad
Applications for PGPM 2018-20 at MDI Murshidabad are open
Institute of Public Enterprise, Hyderabad
Last Date to Apply for IPE, Hyderabad is 17 February, 2018
IMI New Delhi
Admissions Open for Executive PGDM at IMI, New Delhi. Application closes on March 1, 2018.
K J Somaiya Institute of Management Studies & Research, Mumbai
Admissions Open for 2018 Apply Now!
SDMIMD Mysore
Application for PGDM 2018-20 at SDMIMD is open till February 28, 2018
Birla Global University
Admission 2018 Open for MBA at Birla Global University
KIIT School of Management
Admissions Open for MBA at KIIT School of Management through CAT/ MAT/ GMAT/ ATMA/ CMAT/ XAT
TAPMI, Manipal
Last date extended to 11 February, 2018. Apply Now.