Business Analytics is a collective of techniques that provide quantitative basis to the decision-making. The techniques have been there since long but have become more relevant today as huge data is being captured at the point of source and need to be analyzed. Prof. Sumeet Gupta welcomed the participants and briefed about the objectives of the MDP which is to sensitize managers about the use of Business Analytics in different business situations and arrive at solutions and strategies for optimal decision-making.
This MDP will specifically focus upon the use of data mining techniques for knowledge discovery, prediction, classification, clustering, association mining and content analysis. Participants will learn to work hands on various statistical software such as SPSS, R and Rapid Miner. Prof. Manojit Chattopadhyay and Prof. Sumeet Gupta from Operations and Systems Dept. of IIM Raipur are jointly offering this program.