Published : Wednesday, 05 November, 2014 12:33 PM
Indian Institute of Management Raipur organized a workshop on Business Model Development on November 1, 2014. Consulting and Entrepreneurship Club, IIM Raipur in coordination with TATA First Dot, powered by NEN conceptualized and executed the workshop. The sessions in the workshop were taken by Mr. Raj Shankar, founder, Ichiban Business Consultants Pvt Ltd and an experienced business advisor and trainer. Ms. Vishnupriya Bashyam, Senior Manager at National Entrepreneurship Network also attended the sessions. More than 100 students and future entrepreneurs participated in the workshop from various colleges across Raipur. The workshop was divided into 3 intriguing sessions with a theme for each session.
The first session focused on applying Opportunity Framework for business ideas. It started with an interesting question “What makes an entrepreneur entrepreneurial?” It further elaborated on the factors which obstructed entrepreneurs from going ahead with their ideas and how to overcome them. Further, there was discussion on the ways to identify opportunities for business and the factors to look for before starting a business from those.
The second session was centered on building Business Models. It threw light upon the value that a business offered for the target customer segment and how the business could take some part of that value for itself as profit. The students then discussed in their groups the above questions, according to the business ideas they had thought of. Further in the session, the stakeholder identification of business and Stakeholder Management was discussed.
In the final session, few existing business models were discussed in an attempt to understand the ways how business models are developed. The participants were then asked to develop their own business models out of the opportunities they had identified.
The workshop was a great value addition for the budding entrepreneurs. The participants had clarified a lot of doubts which they possessed about starting their own enterprises. The workshop added another pearl in the string of achievements of IIM Raipur and the Consulting and Entrepreneurship club.