Intercultural Engagement is a student-instructor-arranged intercultural immersion experience featuring grouded learning, collaborative research and service, or similar meaningful interactions with people from a culture or subculture different from one’s own, according to the Communication and Journalism Department, UNM website.
Anila Saldanha of PGP-1 claimed “We got to see things through the lens of a TV show. That was exciting! We understood cultural nuances and explored the intercultural intermingling of ideas and conversation.”
Another student Aditya Saraf said “Cultural experience and learning is a two way street and the study tour to New Mexico facilitated us brilliantly to engage with international students and to exchange our ideas and perspectives on topics like ‘Breaking Bad’, psycho-geography, discourse analysis, the power of silence etc.
By the end of the tour, most students agreed that there is something intangible about being able to speak with other people from other places. They were of the opinion that such programs help you become a better person and expand your horizons.
Established in 1991, MICA is the first residential institute in the country and perhaps in the Asia-Pacific region, dedicated to creating Leadership in Strategic Marketing and Communication.
Its spirit lies in its grasping of contemporariness, addressing the needs of an ever-changing environment. The MICA brand assures effective delivery of Strategic Marketing and Communication solutions to the industry, government and community.
Today, it is the alma mater of professionals serving in leadership positions in some of the best known companies in India and the world, in marketing, brand management, research & analytics, advertising, media, digital and other strategic marketing and communication-driven businesses.
For more details visit : www.mica.ac.in