The Marketing Area of FORE School of Management takes pleasure in inviting academicians, Scholars and Industry experts to register, participate and contribute to the extant knowledge of marketing through submission and presentation of your research work at FORE International Marketing Conference (FIMC 2021) - Marketing in a Disrupted World. FIMC 2021 is organized to bring academicians and industry experts on one platform and deliberate on the challenges of marketing in emerging markets at the current scenario of uncertainty and disruption.

COVID19 has hit the world in an unprecedented way and it seems these uncertain times will go on for a few years to come. The world as we see today has been disrupted in many ways be it - working from home, only essential travels, dependence on digital means of living or changed food and health habits. During this time, the consumers are changing dramatically and so is marketing as a discipline. Be it retailing, services, sales and distribution, international marketing, B2B marketing, digital commerce or marketing communications – all aspects of marketing are going through a sea change. At this crucial juncture deliberations and dialogue is imperative among the thought leaders, academicians, researchers and practitioners to contemplate upon these changes happening in today’s disrupted world and to ponder upon the possible ways of sailing through the uncertain time and to discuss possibilities in future.

This conference, therefore, is designed to facilitate exchange of new ideas, research outputs, innovative marketing models and networking among globally renowned faculty members, researchers, academicians, and industry experts.

The technical session themes for the conference cover a rich and diverse range of research topics. It will an ideal forum for people from across the globe, who are working in the common interest areas of marketing, to network and share their knowledge and experiences in the formulation of marketing strategies at the current scenario of uncertainty and disruption.

Conference Mode: Hybrid (Physical + Online)

Physical venue: FORE School of Management, B-18, Qutub Institutional Area, New Delhi - 110016

Important Dates:

Last Date of Submission of Extended Abstract 1st August, 2021
Decision on Abstract (On or before) 15th August, 2021 
Last date of Submission of full papers 1st November, 2021
Conference Registration Starts 1st August, 2021
Conference Registration Closes 1st November, 2021
Conference Dates 26th-27th November, 2021

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