BIMTECH, Birla Institute of Management Technology, Greater Noida (NCR), India and, The School of Policy Government and International Affairs, George Mason University, Arlington, Virginia (USA) inaugurated the two day International Conference on Management Cases 2017 (ICMC 2017) at BIMTECH Campus on 30th November 2017.

ICMC 2017 aims at international relevance and encourages authors from all over the world to participate and share their experiences on a platform created for academicians, practitioners, consultants, research scholars and students of management studies.It provides a highly conducive academic environment for interaction with hard working industry-academia as well as exposure to the international universities and companies.


During the Conference, the Researchers from the related fields will address the gathering and will also share their experiences. The Conference will involve stimulating original, unpublished case studies, in various facets of management.

This year in ICMC, 61 cases collectively written by 93 authors will be presented over a period of two days. The conference is being attended by 42 delegates from foreign countries. Largest contingent of 15 delegates is participating from Finland followed by the USA. 

30th November 2017:

The event started with a ceremonial lighting of a lamp by our Director and the keynote speakers. This was followed by presentation of bouquets to the Keynote speakers, Ms.Anna- Maija Lamsa and Mr.Phillip Charles Zerrillo.

Ms.Anna- Maija Lamsa is a Professor of Human Resource Management at the School of Business and Economics of Jyvaskyla University, Finland. She said “Leadership literature is dominated by success and hero-oriented stories.”

Prof. Philip Charles Zerrillo is the Dean of Postgraduate Professional Programmes at Singapore Management University (SMU). He is also the Executive Director of Case Writing Initiative at Singapore Management University and the current chairman of the board at Thammasat University in Thailand.


The welcome address was given by our esteemed Director, Dr. H K Chaturvedi.

In his speech he extended his gratitude to Mr. Tojo Thatchenkery because of whom it was possible for BIMTECH to organise the 7th edition of ICMC in collaboration with George Mason University.

It was followed by the award distribution ceremony to the winners of the Case Centre Award and Case Analysis Competition.The winners of BIMTECH- Dr. G.D. Sardana Young Scholar Award –Anna Heikkinen, Lara Gonzalez Porras, Oli Matti Nevalainen,Ritu Srivastava, Jukka Moilanen, Shreya Mishra, Ville Veikko Piispanen, Maarit Lammassaari, John H. Sim, Nehul Gullaiya

The winners of BIMTECH Sage Award-Divya Aggarwal and Varun Elembilassery.

The first prize winners of Case Award- Sanjay Kayasth and Arunaditya Sahay.

And the second award winners include-Soumyajyoti Datta, Rohit Kapoor, Veenu Sharma, Divya Sharma and Amrendra Pandey.

The sessions on Day 1 were based on the following themes-Marketing and Product Development,Social Entrepreneurship and Financial Social Change,Leadership and Organizational decision making.

The day concluded with the presentation of mementos and the vote of thanks by Mr. Tojo Thatchenkery to all the delegates and the participating universities.

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