CEO Of VIP Industries, MR. Sudip Ghose Delivers a Talk At MICA

Trusted By 12k+ Aspirant
Free
RC
Course
Price 2500 Free
CAT Exam Mega Combo Free
  • exam
    CAT Exam Option Elimination Technique Score 99% Percentile
  • morning-routine
    Daily Routine of Toppers For CAT Preparation
  • tips-tricks
    Tricks that Boost your VARC Score Booster Dose for CAT exam
We are rated~
rating
450K+
Registered Aspirants
100+
B-Schools Partners
25+
Entrance Exams
MBA Rendezvous Free CAT Study Material
Download CAT Mega Combo with RC Course
+91
Secure
We don’t spam
Please wait. We Are Processing..
Your personal information is secure with us
By clicking on "Get Now" you agree to our Privacy Policy and Terms of use
We are rated~
rating
450K+
Registered Aspirants
100+
B-Schools Partners
25+
Entrance Exams
CEO Of VIP Industries, MR. Sudip Ghose Delivers a Talk At MICA

In the recent ‘MICA Leadership Series’ (MLS) conducted by MICA on Monday, the CEO of VIP Industries, Mr. Sudip Ghose, delivered interesting insights to the students about the role of a marketer. The talk was titled ‘The Story After The Red Pill’.

He began by talking about the various functions that are performed by a marketer in a dynamic business environment. Ranging from product development, advertising, branding to legal and PR, a marketer has to look after a whole gambit of activities. He called marketers the ‘nerve’ centre of an organization who work collaboratively with internal and external parties to deliver value to the stakeholders.

MICA Leadership Series’ (MLS)


He said that “Business doesn’t only rely on strategy. It relies primarily on operations. Any strategy is as successful or unsuccessful as its implementation.” He added that it is important to know ‘People, Processes and Procedures’ to understand the basics of working in an organization.

In this interactive session Mr. Sudip Ghose also talked about the industry. He said “There is no such thing as a boring category/industry for marketing. It’s about how we, as marketers deal with it”. He also added that the best place to understand the consumer is the market itself.

MICA Leadership Series’ (MLS)

Mr. Sudip Ghose has 22 years of work experience in sales and marketing across varied industries like consumer durables, consumer electronics, telecom and premium personal products. He also has practical expertise in strategic planning and operations in functions like sales, product marketing, brand management, supply chain management, quality and service, consumer research, marketing analytics and insights.

MLS aims at bringing a balance between academic pursuit and thought- provoking perspective from the industry so that students can foster a holistic approach towards learning as well as decision making.

Stay informed, Stay ahead and stay inspired with MBA Rendezvous